5Planning and ProductionAs the global market demand for advertising and sales promotion has been increasingly diversified, channels for communications have also become more and more complex.In order to follow this trend, we create optimum combination of two factors: marketing analysis and concept creation. This covers information gathering and analysis, value creation out of such information, innovative development, and information distribution. We deliver services at multiple levels from the strategy planning level to the creative production level.[ Product Line ]Marketing (market research and analysis), total communications (corporate identity tools, sales promotions, PR tools and advertising planning), sales promotions (promotion campaigns, POP (point of purchase materials), displays, novelty items,premiums),digital media (web solutions, mobile applications, digital signage software, DVD, CD-ROM), digital textbooks and teaching materials, visual communications (various tools for sales promotins, PR and advertising), publications and editing (corporate publications, company histories and chronologies), IR·CSR Report, Integrated Report, visual image production, space design, product photography using a digital studio, character content goods production, etc.Digital CommunicationsAs a partner, we provide customers with best digital communication tools using our vast experience in printing-related fields. We continuously strive to further evolve our digital data processing and networking technology. In addition to paper printing know-how, we also continue to research and accumulate digital-related intelligence, including system designing and the use of digital contents, and even push forward above and beyond our limits.[ Product Line ]E-commerce solutions (rationalization of PO and administrative process management, system construction, leveraging platforms), CRM solutions(customer management support systems and customer information analysis),web solutions (electronic bookstores, website design, web administration, SEO, and SCO), system solutions (database compilation from documents and images, education and recruit/ job-hunting support, sales production content and inventory management tools), POD solutions (on-demand printing and variable printing applications), Customer Service Center (CRM database creation, promotion event project office)Technological Advances and Product DevelopmentKyodo Printing Co., Ltd. established Japan’s first privately owned printing laboratory in 1932. Since then, we have made a series of achievements as the leading developer of printing technologies which consumers had demanded. We use our experience in the field of printing to satisfy customers. We always strive to make the world a safer, more comfortable, and more eco-friendly place by conducting forward-looking research and development.Project Development DivisionWe provide customers with support on communications from research to planning to sales promotion to content production.
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